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PROVOKE Touch of Silver Go Icy Shampoo 200ml, Icy Platinum Look in Just 1 Wash, Triple Toning Technology to Cool Down Brassy Tones, Enriched with Keratin
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Description
Go 2 shades lighter for an icy platinum look in just 1 wash with the Provoke GO ICY Platinum effect Shampoo Our most intensive formulation yet, with triple toning technology to cool down warmer brassy tones for an extra light colour This formula is also enriched with Keratin to deeply hydrate, leavi...
Highlights
- Lifts hair up to two shades lighter for an icy platinum finish in one wash
- Uses triple toning technology to target and cool down brassy tones
- Formulated with Keratin to deeply hydrate hair for extra health and shine
- Works in a five-minute treatment time on wet hair
Key specifications
- Volume
- 200ml
Pros
- Cools down brassy tones using triple toning technology
- Achieves an icy platinum look up to two shades lighter in one wash
- Contains Keratin to help maintain hair hydration and shine
Cons
- Requires a full 5-minute leave-in time during use
- Best results depend on using it with the matching Go Icy Conditioner
Frequently asked questions
How long do you leave PROVOKE Touch of Silver Go Icy Shampoo on?
Smooth the shampoo through wet hair, leave it on for 5 minutes, and then rinse.
How fast does this shampoo lighten brassy hair?
It provides an icy platinum look up to 2 shades lighter in just 1 wash.
Does this shampoo help with hair hydration?
Yes, the formula is enriched with Keratin to deeply hydrate hair and leave it shiny.
Which conditioner should I use with this shampoo?
For best results, follow with the Provoke Go Icy Platinum Effect Conditioner.
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